For the past 12 years Jemma has worked in the fields of media, public relations, digital, content development and corporate affairs. With experience in issues management, business to business, consumer and brand-building public relations, she has cultivated wide stakeholder, government and media networks in Australia and New Zealand. She works closely with her clients on ideas that will generate results and coverage, and develops unique content and story angles that create real market engagement and impact. Her specialist experience covers industries including retail, fiduciary and financial services, home and building, sustainability, FMCG, health, digital and technology, agriculture and fashion.
Jemma first joined Alexander PR in 2008 after completing a Bachelor of Communications (Hons, first class)) at the University of Waikato, majoring in Public Relations. She returned to Alexander PR in 2017 after five years in Australia, where she worked as a Senior Sustainability and Communications Advisor for a global corporate and held a senior position at a Sydney PR agency.