About

Alexander PR

Alexander PR and The Content Place assist boards, CEOs, business owners and marketing decision makers with reputation, strategy, content and commercial opportunities. We are a New Zealand-based, full-service public relations agency with global reach, specialising in reputation management.

Having established a record of high performance and market-leading results on a global landscape, Alexander PR combines traditional public relations expertise with forward-thinking digital marketing and content creation strategy to help clients achieve their bottom-line objectives. We specialise in building media relationships and achieving results in earned, owned and sponsored media to enhance our clients’ reputations.

With a sound understanding of what makes a business tick, the team at Alexander PR brings its specialist knowledge and profile-building experience to the partnership to achieve real, measurable outcomes for clients. Whether it is quality media coverage, brand positioning or ad-hoc crisis communication you need, the team has the know-how and expertise required. For more information on the services we offer, refer to our services page.

Alexander PR Ltd is a licensed affiliate of Burson Cohn & Wolfe, a global communications and PR agency with offices in North America, Latin America, Europe, the Middle East, Africa and Asia Pacific. Alexander PR’s selection as an affiliate increases our reach through the Asia Pacific region and allows us to meet objectives and achieve world-class results for our clients wherever their target audiences are found.

We believe that collaboration is a key element of success in our globalised world, which is why we also work with organisations like the APAC Business Headlines who are focused on thought leadership in the APAC region.

Alexander PR

To meet client KPIs, Alexander PR offers the following services and tools:

  • Traditional and digital stakeholder (internal and external) corporate communications
  • Assistance and counsel with crisis management and issue management protocols to prepare for the unexpected
  • Creation of brand positioning, key messages and collateral
  • Partnerships with trusted fellow agencies to help produce KPI-directed sales collateral and direct marketing pieces integrating effective key media messages
  • Development of best-practice events and new product and service launches
  • Holistic approach to online PR and digital marketing techniques designed to complement traditional media strategy
  • Strategies for internet marketing, online communication and brand-building
  • Evaluation and measurement of PR and brand campaigns